Event Marketing & Promotion Archives - Events.com https://events.com/blog/category/event-marketing-and-promotion/ Online Event Registration Software Tue, 29 Apr 2025 17:44:14 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 203397776 Events.com Virtual: A Defining Moment for the Future of Events https://events.com/blog/events-com-virtual-for-interactive-events-online/ Tue, 29 Apr 2025 17:44:02 +0000 https://events.com/?p=172571 In the ever-evolving digital landscape, one truth stands immutable: innovation waits for no one. The events industry, in particular, is in the midst of a transformation unlike anything seen before. Virtual and hybrid experiences have moved beyond contingency plans and into the mainstream, redefining how organizations engage, connect, and monetize their audiences.  Events.com enters the […]

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]]> 172571 https://events.com/wp-content/uploads/2025/04/Blog_Events.com-Virtual-Blog-Announcement.png Events.com Virtual https://events.com How To Leverage Influencers And Brand Ambassadors To Promote Your Event https://events.com/blog/how-to-leverage-influencers-and-brand-ambassadors-to-promote-your-event/ Fri, 18 Apr 2025 21:22:45 +0000 https://events.com/?p=172557 What’s an event without its audience? After all, attendees are what determine an event’s success. Planning your venue, catering, and budget around expected attendance is just logistics, attracting those attendees takes a targeted marketing strategy. Leveraging influencers and brand ambassadors should be a core part of your event marketing strategy, helping you reach new audiences […]

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]]> 172557 https://events.com/wp-content/uploads/2025/04/Blog_How-To-Leverage-Influencers-And-Brand-Ambassadors-To-Promote-Your-Event.png Influencer-Driven Event Marketing Strategy – Events.com https://events.com Creative Sponsorship Ideas That Go Beyond Logo Placements https://events.com/blog/creative-sponsorship-ideas-that-go-beyond-logo-placements/ Mon, 17 Mar 2025 19:01:19 +0000 https://events.com/?p=172477 Unlock the full potential of your event sponsorships by exploring innovative and engaging strategies that go beyond mere logo placements. Sponsorships are more than just a logo on a banner—they’re an opportunity to create meaningful connections between brands and attendees. Creative sponsorship activations can enhance the event experience, drive engagement, and provide real value to […]

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]]> 172477 https://events.com/wp-content/uploads/2025/03/Blog_Blog_Creative-Sponsorship-Ideas-That-Go-Beyond-Logo-Placements.png Creative sponsorship ideas https://events.com 7 Paid Marketing Strategies for Event Planners https://events.com/blog/7-paid-marketing-strategies-for-event-planners/ Wed, 11 Dec 2024 19:29:43 +0000 https://events.com/?p=172321 Without a great marketing strategy, your event runs the risk of not getting enough attention or selling enough tickets. One of the most important ways to promote any event is through paid opportunities. In this article, we will cover the benefits of paid marketing and the seven key paid marketing strategies you can use for […]

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]]> 172321 https://events.com/wp-content/uploads/2024/12/Blog_1024x567_7-Paid-Marketing-Strategies-for-Event-Planners.png Key Paid Marketing Strategies for Events https://events.com 10 Tips for Writing an Event Invitation Email https://events.com/blog/10-tips-for-writing-an-event-invitation-email/ Wed, 11 Dec 2024 19:26:51 +0000 https://events.com/?p=172319 The days of sending handwritten invitations have mostly ended. Modern guests often expect to receive event invitations in their inboxes. These convenient messages let them check their calendars and RSVP with a click of a button. Additionally, many event planning platforms automatically send reminder emails as the big day approaches.  Writing an effective event invitation […]

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]]> 172319 https://events.com/wp-content/uploads/2024/12/Blog_1024x567_10-Tips-for-Writing-an-Event-Invitation-Email.png How To Write an Event Invitation Email | 10 Tips https://events.com 15 Event Swag Ideas That Your Attendees Will Love https://events.com/blog/15-event-swag-ideas-that-your-attendees-will-love/ Tue, 12 Nov 2024 21:50:50 +0000 https://events.com/?p=172311 Your event is the perfect time to advertise and promote your brand, and what better way than through swag items for events? Who doesn’t love good swag, anyway? Luckily for you, there are plenty of options for customizable swag to give to your attendees, and we’re about to go over some of the best swag […]

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]]> 172311 https://events.com/wp-content/uploads/2024/11/Blog_1024x567_15-Event-Swag-Ideas-That-Your-Attendees-Will-Love.png Top 15 Event Swag Ideas That Your Attendees Will Love https://events.com How To Write an Event Description That Leads to Conversions https://events.com/blog/how-to-write-an-event-description-that-leads-to-conversions/ Tue, 12 Nov 2024 20:24:35 +0000 https://events.com/?p=172307 When planning your event, one of your first steps as an event planner is to write an event description with the purpose of converting your audience. Your main goal here is to get people to register and sign up for your event, sell tickets, and generate buzz. If you’re wondering how to write an event […]

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]]> 172307 https://events.com/wp-content/uploads/2024/11/Blog_1024x567_How-To-Write-an-Event-Description-That-Leads-to-Conversions.png A Guide on How To Write an Event Description for Conversions https://events.com 10 Event Marketing Examples Every Event Planner Should Know https://events.com/blog/10-event-marketing-examples-every-event-planner-should-know/ Mon, 12 Aug 2024 17:08:30 +0000 https://events.com/?p=172144 Are you an event organizer that has an event you’re looking to promote? Are you trying to generate buzz and increase visibility around your brand? If so, you need a good event marketing strategy. If you’re stumped and looking for event marketing examples and ideas to implement, we’ve got you covered. Keep reading for 10 […]

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]]> 172144 https://events.com/wp-content/uploads/2024/08/Blog_1024x567_10Event-Marketing-Examples-Every-Event-Planner-Should-Know-.png Top 10 Event Marketing Examples Event Planners Should Know https://events.com 8 Event Management Best Practices You Should Implement https://events.com/blog/8-event-management-best-practices-you-should-implement/ Thu, 08 Aug 2024 21:50:23 +0000 https://events.com/?p=172142 As an event organizer, you’re probably all too aware that event planning and management is a lot of work! There’s a lot that goes into planning and hosting an event, including what happens before and even after. Before your event, you have to make sure you know who your target audience is and what type […]

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]]> 172142 https://events.com/wp-content/uploads/2024/08/Blog_1024x567_8-Event-Management-Best-Practices-You-Should-Implement.png https://events.com